Branding design for PPP Group
PPP GROUP are the only tyre recycler in Ulster that produces actual recycled products from used vehicle tyres. Established in 2001 felt their existing branding needed a long over-due modernisation as they enter new innovative markets on a global scale. Therefore we felt is was more appropriate to evolve their brand rather than produce something completely unrecognisable. We created simple P letterforms which interacted with one another giving the branding a clean, established presence. Following this we developed the strap line: “RECYCLED TYRES – FUTURE INNOVATION”. The new branding will translate across their new website, signage, marketing materials and vehicles.